History 52' 90'

The Birth of Shopping

The department store is definitely one of the cleverest inventions of the industrial revolution. Not only does it literally invent the concept of shopping, it also creates consumer culture and sows the seeds of female emancipation.

Through expert interviews, beautiful photography and extraordinary diary excerpts, this documentary tells the untold social history of the phenomenon of shopping that takes hold of the world and transforms the lives of women, national economies and societies forever.

Direction: Sally Aitken

Production: Essential Media and Entertainment & Telfrance for ARTE France & SBS

Languages: French, German, Neutral Spanish, English

see also